The Interfolio blog is part of a website of the higher education, online portfolio service and credentials company Interfolio. The blog has two content writers, Mike Lovell and Frank Fessenden, with most recent entries attributed to Lovell. What this blog is basically all about are entries, tips and news items about tertiary and higher education and how technology plays a crucial and helpful role in its advancement. The target audience is academics, people who are interested in pursuing a career in the education field, or people who just want to find out about the latest news on how advanced technology is being utilized in the field of higher learning.
What you’ll like about this blog
The entries that make up the blog are quite brief and straightforward. For example, there is an entry about the significance of social media to an academic?s life is pretty much an overview of the topics. The same can be said with all of the entries: a brief presentation of the facts related to the topic and a short paragraph or two of related information and developments on the entry topic. Upon reaching the blog, you will get the sense of it being a no-nonsense, clear-cut site. There are a number of pictures placed to add dynamics. The presentation is quite streamlined, with link to monthly archives, information on the two blog authors, links to Interfolio?s Twitter and Facebook page, and tags of the more prominent topics. There is also a link for signing up for Interfolio?s services.
What’s lacking
Anyone looking for in-depth discussion of the topics presented in the blog might be left wanting. That is to say that the blog is very informative, but only to a point. Opinions and thorough analysis of information are not really the blog?s strongest points. In an effort to make the blog more interactive, there are links for the readers to put their comments in, although there seems to be a lack of entries in the comment links. All in all, this blog serves its purpose satisfactorily and is a passable information source for its target audience.
